Fresca Pasta Kitchen

Fluid collaborated with Fresca Pasta Kitchen to bring a fresh, contemporary Italian dining concept to life across brand, digital, and in-store experience. Inspired by traditional pasta-making, the brand balances authenticity with a modern, accessible feel – reflecting Fresca’s focus on quality ingredients, fast service, and elevated casual dining.

Spanning brand development, website design, motion and digital strategy, the project connects online discovery with in-store engagement through clear navigation, strong visuals, and beautiful design. The result is a cohesive brand that positions Fresca as a go-to destination for fresh, handmade pasta.